Micro-accreditation in Management in Hospitality & Tourism aims to establish knowledge about hospitality and tourism, including travel and tourism, various business sectors, and the industry's functions and roles. It also provides students with basic skills and knowledge regarding hotel and restaurant management and its relationship with other departments within the hotel or restaurant. Considering the relevance of customer orientation in hospitality and tourism, it explores customer relationship management.
Micro-accreditation in Management in Hospitality & Tourism
Micro-accreditation in Management in Hospitality & Tourism
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Who is it for?
This course is intended for professionals in the field of tourism and hospitality who want to understand a set of concepts and methodologies that can be used for effective and successful management of digital transformation projects.
Learning outcomes:
By the end of the course, the students will be able to:
- Understand the evolution and challenges of hotel management and restaurant management;
- Establish the value proposition and its support processes in hotels and restaurants;
- Plan and implement services that allow optimizing the relationship with customers;
- Measure and operationalize brand management.
General Information
Course Delivery
Dates: The classes will start in February 2024, running after working hours (after 6:30 p.m.).
Format: Hybrid (students may choose to attend in person or online via zoom). The exams will be on-site.
Entry Requirements:
To enter this program, applicants must meet the following requirements:
- Hold a bachelor's degree in a compatible field (completed by September 2023);
- Be proficient in English (spoken and written).
Registration: through the form until January 19th.
Registration payment: until January 21st.
Selection Process: The selection process is based on the analysis of academic and professional curriculum. The members of the Admissions's Jury Panel may decide to hold an interview with all or some candidates - face-to-face or videoconference.
Tuition Fee:
The tuition fee is €1.450. However, the 2023-24 edition, starting in February 2024, has the special support of TIA | PRR, so there will be a discount of around 50% for residents in Portugal during the entire program, with the tuition fee for these Students being €725.
The program will only start after the enrollment of at least 15 Students and the special value of the TIA | PRR, cannot be combined with other discounts.
Duration and ECTS
This course has a duration of 28 hours and awards 7.5 ECTS to participants.
Language
The course will be taught in English.
