Data analysts are needed. Not supermarket checkouts anymore: more and more tasks are completed by machines. Efficiency or laziness? (...) The classic question invades: are human beings progressively being replaced? For Guilherme Victorino, responsible for Nova Innovation & Analytics Lab and sub-director of Nova IMS for the value creation area, the question is not, and cannot be, asked this way. "Some people are apparently scared, but all professions will continue, in a different way."