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NOVA Business Modelling and Analytics Lab

Bma 1920X670

The NOVA Business Modelling and Analytics LAB is a collaborative initiative by NOVA IMS and COTEC Portugal, aimed at promoting the use of advanced mathematical-statistical modeling and data science techniques in business management. The lab focuses on developing innovative and sustainable solutions in areas such as business process analysis and modeling, competitiveness and innovation models, and technological trend forecasting. This joint effort aims to enhance the competitiveness of Portuguese companies and contribute to the creation of dynamic, market-oriented business ecosystems.

Mission

The mission of the NOVA Business Modelling and Analytics Lab is to generate and disseminate knowledge in data science and analytical models, applying advanced modeling techniques to innovation challenges in business management to promote sustainable development and competitiveness.

Objectives

  • Develop technical and scientific activities targeting real economic and business challenges.
  • Foster cooperation platforms between academia and businesses.
  • Promote the competitiveness and sustainable development of companies and regions.
  • Apply data science and modeling techniques to business processes.
  • Create innovative business ecosystems oriented towards global markets.

Areas

  • Business process analysis and modeling.
  • Competitiveness and innovation rating models for businesses and regions.
  • Modeling and forecasting for business processes.
  • Analysis and forecasting of technological innovation trends.

Partner

  • 800X600 COTEC

Coordinators

  • avatar
    Pedro Simões Coelho
    NOVA IMS Coordinator
    psc@novaims.unl.pt
  • avatar
    Jorge Portugal
    COTEC Coordinator