The main goal of the Micro-accreditation in Business Intelligence in Tourism is to give the students the knowledge and competencies related to decision support capacities provided by the Business Intelligence processes and the supporting Data Warehouses, including the Business Intelligence development methodologies and the nowadays available information technologies in the field of Business Analytics, Data Visualization and Dashboarding, including the capabilities of Geographic Information Systems.
Micro-accreditation in Business Intelligence in Tourism
Micro-accreditation in Business Intelligence in Tourism
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Who is it for?
This course is intended for professionals in the field of tourism and hospitality who want to understand a set of concepts and methodologies that can be used for effective and successful management of digital transformation projects.
Learning outcomes:
By the end of the course, the students will be able to:
- Understand the BI process and the factors contributing to maximize its business value in the tourism and hospitality industry;
- Know the most relevant approaches to Data Warehouses development;
- Identify business intelligence and analytics applications in tourism business context;
- Be capable of exploring analytic applications to support decision making in hospitality and tourism;
- Know how to build interactive and dynamic dashboards for decision support in tourism data-driven organizations;
- Be able to take active part in BI&A platforms development.
General Information
Course Delivery
Dates: The classes will start in September 2023, running after working hours (after 6:30 p.m.).
Format: Hybrid (students may choose to attend in person or online via zoom). The exams will be on-site.
Entry Requirements:
To enter this program, applicants must meet the following requirements:
- Hold a bachelor's degree in a compatible field (completed by September 2023);
- Be proficient in English (spoken and written).
Registration: through the form until August 25th.
Registration payment: until August 29th.
Selection Process: The selection process is based on the analysis of academic and professional curriculum. The members of the Admissions's Jury Panel may decide to hold an interview with all or some candidates - face-to-face or videoconference.
Tuition Fee:
The tuition fee is €1.450. However, the 2023-24 edition, starting in September 2023, has the special support of TIA | PRR, so there will be a discount of around 50% for residents in Portugal during the entire program, with the tuition fee for these Students being €725.
The program will only start after the enrollment of at least 15 Students and the special value of the TIA | PRR, cannot be combined with other discounts.
Duration and ECTS
This course has a duration of 28 hours and awards 7.5 ECTS to participants.
Language
The course will be taught in English.
