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Executive Master Program in Data-driven Organizations

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Executive Master Program in Data-driven Organizations

The increasing digitalization of businesses and the data-driven transformation of organizations make it essential to equip professionals with the skills to leverage information as a strategic asset.

The Executive Master's in Data-driven Organizations addresses this need by preparing leaders and managers to integrate data-driven strategies into decision-making, ensuring greater efficiency, competitiveness, and innovation within organizations.

This program is aligned with emerging trends in data intelligence, information governance, and digital transformation, covering technologies such as big data, machine learning, business intelligence, and cloud computing. Its pedagogical structure combines a strong practical component, featuring case studies and applied projects, with a solid theoretical foundation, ensuring a seamless connection between knowledge and business practice.

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    Length

    2 semester

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    ECTS Credits

    60 ECTS

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    Start Date

    September 2026

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Who is it for?

This program is designed for executives, managers, and middle managers in public and private organizations who wish to deepen their skills in business intelligence, analytics, and digital transformation, applying data-driven strategies to organizational management and decision-making.

It is also suitable for professionals with relevant experience who wish to update or expand their technical knowledge in areas such as Human Resources Management, Marketing, Operations and Logistics, Finance, Accounting, Economics, Data Science, Information Management, Computer Science, and Engineering, strengthening their ability to operate in increasingly competitive and data-driven business contexts.

Goals

The course aims to train specialists capable of:

  • Understanding the importance of data in digital transformation and organizational competitiveness;

  • Developing and implementing data governance strategies to ensure quality, security, and regulatory compliance;

  • Applying analytical methodologies and technological tools to extract value from data;

  • Applying business intelligence to support strategic decision-making;

  • Fostering a data-driven culture within organizations, ensuring an ethical and sustainable approach to data usage.

Program Overview

The Executive Master's in Data-Driven Organizations prepares professionals to lead organizational transformation through the strategic use of data, combining analytics, technology, and management vision to promote innovation, efficiency, and sustainable competitive advantage. In a context marked by digitization, the growing availability of data, and the need for more informed decisions, this program is designed to empower leaders to transform information into organizational value.

With a practical and interdisciplinary approach, the program combines:

Fundamentals and applications of business intelligence, analytics, big data, and artificial intelligence in the context of organizations.

  • Data-driven decision making, supporting strategic decisions based on evidence and advanced analysis.
  • Data governance, quality, security, and regulatory compliance as pillars of organizational trust and sustainability.
  • Digital transformation and organizational innovation, integrating data into processes, business models, and operations.
  • Leadership, change management, and impact, essential for promoting a data-driven culture and ensuring the effective adoption of analytical solutions.

Participants have direct contact with real cases, case studies, and applied projects, culminating in the development of a final project aimed at solving concrete challenges faced by organizations, reinforcing the link between academic knowledge and business practice.

This program is not just about data or technology: it is about transforming information into strategic decisions, analytics into impact, and data into competitive advantage for organizations.

Teaching Language Portuguese. In case there are any foreign students or teachers, the classes will be taught in English.

Why choose this program

What Makes This Program Unique

Combining academic excellence with a strong practical focus, the Executive Master's in Data-driven Organizations offers training designed to respond to the real challenges of data-driven digital transformation in organizations.

The program prepares professionals to integrate data-driven strategies into management and decision-making, developing critical skills in a context marked by digitization, the need for efficiency, and information-based competitiveness

Combining business intelligence, analytics, data governance, and digital transformation, and addressing technologies such as big data, machine learning, and cloud computing, this Executive Master's program stands out for its strategic and applied approach, enabling students to understand, structure, and operationalize value creation with data

Learning is reinforced through real case studies and applied projects, bringing academic knowledge closer to the concrete challenges faced by public and private organizations, ensuring an effective link between theory and business practice

Led by an experienced and renowned faculty in the areas of information management, analytics, and digital transformation, the program ensures scientific rigor, strategic vision, and immediate applicability of the knowledge acquired.

Based on a collaborative and multidisciplinary environment, this Executive Master's degree promotes critical thinking, leadership, and the ability to impact the implementation of a data-driven culture.

With a duration of two semesters (60 ECTS) and a hybrid format, it offers the necessary flexibility for professionals who balance advanced training with management responsibilities.

This program also provides an important opportunity for qualified networking, promoting interaction, experience sharing, and the creation of connections between participants and teachers. Included in the tuition are parking, coffee breaks, lunches/dinners, and moments designed to stimulate networking and collaboration throughout the learning journey.

Benefits for Your Development

  • Understand the role of data in digital transformation and organizational competitiveness.
  • Apply business intelligence and analytics methodologies to support strategic decisions.
  • Develop the ability to extract value from data using current tools and technologies.
  • Structure and implement data governance (quality, security, and compliance).
  • Promote a data-driven culture with an ethical and sustainable approach to data use.
  • Strengthen leadership skills to drive change and impact in data initiatives.

Impact on Your Organization

  • Strengthen your organization's ability to define and execute data-driven strategies focused on efficiency and innovation.
  • Accelerate maturity in data governance and quality, increasing trust and compliance.
  • Improve decision-making processes with business intelligence and analytics, supported by relevant and actionable information.
  • Identify and prioritize use cases for creating value with data, aligned with strategic objectives.
  • Drive a culture of sustainable digital transformation, with more skilled and results-oriented teams.

Study plan

The study plan corresponds to 60 ECTS, in a total of 9 course units and the completion of a Final Project:

Mandatory course units

  • Artificial Intelligence in Business
  • Business Intelligence and Analytics
  • Business Processes Optimization
  • Data Governance
  • Data Value Creation Use Cases
  • Digital Transformation strategies Digital Transformation strategies Digital Transformation Strategies
  • Final Work Project
  • Leadership, Change and Impact
  • New Horizons
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Faculty

Admissions and fees

Applications are evaluated by the Admissions' Jury Panel of NOVA IMS, which seeks candidates with relevant professional experience, leadership skills, and a strong motivation to learn and apply advanced knowledge. This process ensures that each class is composed of professionals capable of contributing to a dynamic and collaborative learning environment.

Applications phase

The application phase will take place in January 2026.

Entry Requirements

To enter this program, applicants must meet the following requirements:

• Hold a bachelor's degree;
• Be proficient in English;
• Have at least 5 years of professional experience relevant to the course or related areas.

Application Fee

The fee of the application is €51. The application can only be considered after the payment of the application fee, within the stipulated period, non-refundable in case of withdrawal or non-admission in the program.

Registration Fee

After being admitted to the program and upon confirmation of enrollment, the applicant must make a payment of a pre-registration fee (around one week after the admission result announcement), deductible in this postgraduate program's tuition fee, non-refundable in case of withdrawal, with the following value:

  • €1.250 for applicants with a nationality from a European Union member country;
  • €2.500 for applicants of other nationalities, unless their registration fee is provided by an official entity.

Upon registration, students should make the following payments:

  • €35 - for enrollment fee (the value is updated annually);
  • €1.40 - for annual school insurance (the value is updated annually).

Tuition Fee

The tuition fee of this Executive Master is:

  • € 12.000, for applicants with a nationality from a European Union member country;
  • € 15.000, for applicants of other nationalities.

Included in the tuition fee: parking, coffee break, lunch/dinner.

Tuition fee payment dates

Tuition fees may be paid in full or in six installments, with the following payment dates:

Full payment September 25th to 30th, 2026.

Payment in six installments:

  • September 25 to 30, 2026 (corresponding to 25% of the tuition fee);
  • November 25 to 30, 2026 (corresponding to 15% of the tuition fee);
  • January 25 to 31, 2027 (corresponding to 15% of the tuition fee);
  • March 25 to 31, 2027 (corresponding to 15% of the tuition fee);
  • From May 25 to 31, 2027 (corresponding to 15% of the tuition fee);
  • From July 25 to 31, 2027 (corresponding to 15% of the tuition fee).

Applications and Contacts

Applications:

Applications will be accepted from January 2026.

If you would like more information about this course, please contact:

Marketing & Admissions Department:

Renata Barateiro

Marketing and Admissions Coordinator – Executive Education

📞 +351 213 828 619

✉️ executive@novaims.unl.pt

FAQ

Do you have a question? Explore the most frequently asked questions and find the answer here! If you still have unanswered questions, please contact us!

  • Applications

    When can I apply?

    It is only possible to submit the application during its applications phase. However, you can fill the application form at any time, submitting it when the applications phase starts.

    How can I apply?

    The applications are submitted online, in NOVA IMS’ Applications Portal.

    To submit their application, the applicants must register in the Portal, fill the form, upload your Curriculum Vitae, choose the program and pay the application fee in the Portal. The application process is the same for all the applicants, national or international.

    Which documents are required?

    The only mandatory document during the application process is the Curriculum Vitae (in .doc or .pdf format). The applicant can upload other documents such as diploma or other certificate of their qualifications.

    How do I convert a file to .PDF?

    Here is a list of websites where you can convert files to the pdf format, as a reference:

    Is there an application fee?

    The application fee is €51 in the academic year 2026-2027. The payment of the application fee will be made during the application process in the Applications’ Portal, through bank transfer/ATM reference, MBWay, PayPal or Visa. The application will only be considered successfully submitted after the payment of the application fee, within the stipulated time. It’s non-refundable in case of withdrawal or non-admission in the program.

    Can I apply to more than one program?

    You can apply to a maximum of 2 programs per application phase, by paying the application fee for each program, that is, the application to 1 program equals the payment of 1 application fee, the application to 2 programs equals the payment of 2 application fees.

    In the application form, a Tax Identification Number is requested. What is Tax Identification Number? I don’t have one, what should I put in that blank field?

    In Portugal, the Tax Identification Number is required to identify a taxable entity or person, in tax declarations or financial transactions. If you don’t have a Tax ID Number or similar, please put “999999999” in that field of the application form.

    What should I write in the field: “Goals/motivation to apply to this program”?

    In this field, please mention:

    • In which way your background (academic and professional) fits the program;
    • What are your short-term professional goals;
    • What are your expectations with the attendance of this program.

  • Admission

    How does the selection process work?

    The selection process is based on the analysis of the academic and professional curriculum. The members of the Admissions’ Jury Panel may decide to hold an interview with all or some candidates – face-to-face or videoconference).

    In case I am contacted for an interview, can it be held at distance?

    Yes, the interview can be held at distance, preferably via Teams.

    When will I know the result of the application?

    The result of the application will be known, through email, in the date to be announced in the confirmation of submitted application email and/or by the Admissions’ Jury/Programs Manager.

    I was admitted in the program. What’s the next step?

    In case of admission, the applicant must make the payment of the pre-registration fee (around 1 week after the result announcement), until its deadline, in NOVA IMS’ Applications Portal and upload the diploma or other certificate of his latest qualification (example: Bachelor’s degree, Master’s degree or PhD).

    Can I attend more than one program by academic year?

    Yes, you may attend two programs per school year, although it’s not recommended. Please pay attention to the fact that there may be overlap of the Mandatory Course Units of each program, as well as the overlap of the exams.

    I was admitted in two programs, but I only intend to attend one. What should I do?

    In case of admission to two programs, the candidate will have to choose, in the Application Portal, the program in which they intend to attend. After choosing the desired program and paying the pre-registration fee, you must select the option "Withdrawal" in the 2nd program in which you do not intend to attend. Thus, your vacancy is available to a candidate on the Waiting List.

    I'm on the Waiting List. Can I still be admitted?

    Since it is possible for candidates to apply for two programs per application phase, there will be cases where the same candidate has been admitted to both programs, but intends to join only one. In these cases and if the limit number of vacancies is not completed, the remaining vacancy will be assigned to a candidate on the Waiting List.

    I intend the invoice for the payment of the application / pre-registration fees.

    The Invoice-Receipt will be available in this Applications’ Portal up to 2 business days after the payment, in the tab "Billing/Treasury".

    I was admitted in the program, but I need visa. What should I do?

    NOVA IMS can issue a document that proves admission in the program, that will be sent to the student and the Embassy. The document will only be issued or provided after the payment of the pre-registration fee. Regardless of issuance the document, the student must contact the Portuguese Embassy or Consulate in their country to get more information.

  • Other Informations

    Is this program taught in Portuguese or English?

    Teaching Language Portuguese. In case there are any foreign students or teachers, the classes will be taught in English.

    Is it possible to park on campus?

    The students can park their vehicles on campus, if they have the access card. There are several parking areas on campus and near to NOVA IMS. 

Regulations and Accreditations

A3ES

DGES - Registration Number nº R/A-Cr 66/2025 de 18-03-2025

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